1. Izitayela zemakethe
Imboni yenkomishi ye-thermos ikhombise ukukhula okuqhubekayo eminyakeni yamuva, futhi nosayizi wemakethe uyaqhubeka nokukhula. Ngokuthuthukiswa kokuqwashisa ngezempilo kwabathengi, ukuphishekela impilo yeqophelo eliphezulu kanye nokwanda kokuqashelwa kwemiqondo yokuvikela imvelo, isidingo sezinkomishi ze-thermos siye sakhula kancane kancane. Ikakhulukazi emidlalweni yangaphandle, ukuvakasha, ihhovisi kanye nezinye izimo, izinkomishi ze-thermos zithandwa ngabathengi ngenxa yokuphatheka kwazo kanye nokusebenza okuphezulu kokushisa okushisayo. Kulindeleke ukuthi eminyakeni embalwa ezayo, ngokuthuthukiswa kokusetshenziswa kanye nezinga lemakethe ngokuqhubekayo, imboni yenkomishi ye-thermos izogcina inkambiso yokukhula eqhubekayo.
2. Izimbangi Main
Izimbangi ezinkulu embonini yenkomishi ye-thermos zihlanganisa imikhiqizo edumile emhlabeni jikelele njenge-Thermos, i-THERMOS, ne-ZOJIRUSHI, kanye nemikhiqizo yasekhaya eyaziwa njenge-Hals, i-Fuguang, ne-Supor. Lezi zinhlobo zemikhiqizo ziphethe isikhundla esiphezulu emakethe ngamakhono azo aqinile e-R&D, ikhwalithi yomkhiqizo wekhwalithi ephezulu, imigqa yemikhiqizo ecebile, namashaneli emakethe abanzi. Ngaso leso sikhathi, ezinye izinkampani ezisafufusa nazo ziyavela, zilwela ukuthola isabelo semakethe ngokuncintisana okuhlukene kanye namasu amasha.
3. Supply chain structure
Isakhiwo sochungechunge lokuhlinzekwa kwemboni yenkomishi ye-thermos siphelele, sihlanganisa izixhumanisi eziningi njengabahlinzeki bempahla eluhlaza, abakhiqizi, abasabalalisi nabathengi bokugcina. Abahlinzeki bempahla eluhlaza ngokuyinhloko bahlinzeka ngensimbi engagqwali, ingilazi, ipulasitiki nezinye izinto zokusetshenziswa; abakhiqizi banesibopho sokuklama, ukukhiqizwa kanye nokuhlolwa kwekhwalithi yezinkomishi ze-thermos; abasabalalisi basabalalisa imikhiqizo eziteshini ezehlukene zokuthengisa futhi ekugcineni ifinyelele kubathengi. Kuwo wonke uchungechunge lokuhlinzeka, abakhiqizi badlala indima ebalulekile, futhi izinga labo lobuchwepheshe, amandla okukhiqiza namandla okulawula izindleko kuthinta ngokuqondile ikhwalithi yomkhiqizo kanye nokuncintisana kwemakethe.
4. Inqubekelaphambili ye-R&D
Ngokuthuthuka kobuchwepheshe kanye nokuhlukahluka kwezidingo zabathengi, imboni yenkomishi ye-thermos yenze inqubekelaphambili ebalulekile ocwaningweni nasekuthuthukisweni. Ngakolunye uhlangothi, ukusetshenziswa kwezinto ezintsha kuthuthukise ukusebenza kwe-insulation, ukuqina nokusebenza kokuvikelwa kwemvelo kwendebe ye-thermos; ngakolunye uhlangothi, ukusetshenziswa kobuchwepheshe obuhlakaniphile kulethe namathuba amasha okuthuthukisa embonini yenkomishi ye-thermos. Isibonelo, amanye amabhrendi aqalise izinkomishi ze-thermos ezinokulawula ukushisa okuhlakaniphile, izikhumbuzi ezihlakaniphile neminye imisebenzi, ethuthukise ulwazi lomsebenzisi kanye nevelu eyengeziwe yomkhiqizo.
5. Indawo yokulawula nenqubomgomo
Indawo yokulawula nenqubomgomo yemboni yenkomishi ye-thermos ixega uma kuqhathaniswa, kodwa kusadingeka ihambisane namazinga afanelekile wekhwalithi yomkhiqizo kanye nemithethonqubo yokuphepha. Izidingo zikahulumeni zokuvikela imvelo nokongiwa kwamandla nazo zibe nomthelela othile ekuthuthukisweni kwemboni ye-thermos cup. Ngokuthandwa kokuqwashisa ngemvelo kanye nokukhuthazwa kwezinqubomgomo, izinto ezivumelana nemvelo njengensimbi engagqwali ziya ngokuya zisetshenziswa embonini yenkomishi ye-thermos.
6. Amathuba okutshala izimali kanye nokuhlola ubungozi
Amathuba okutshalwa kwezimali embonini yenkomishi ye-thermos abonakala kakhulu kulezi zici ezilandelayo: Okokuqala, ngokwanda kwesikali semakethe kanye nokuthuthukiswa kokusetshenziswa, izinga eliphezulu, imikhiqizo yenkomishi ye-thermos enenani eliphakeme inamandla amakhulu emakethe; okwesibili, ukuthuthukiswa kwezobuchwepheshe kanye nokuhlukanisa Ukuncintisana kunikeza amathuba okuthuthukiswa kwemikhiqizo ekhulayo; okwesithathu, ukuthuthukiswa kwemakethe yamazwe ngamazwe kuphinde kwaletha amaphuzu amasha okukhula embonini yenkomishi ye-thermos.
Kodwa-ke, ukutshala imali embonini yenkomishi ye-thermos nakho kuhilela ubungozi obuthile. Okokuqala nje, ukuncintisana kwemakethe kushubile, kunezinhlobo eziningi zemikhiqizo, futhi abathengi banezidingo eziphakeme zekhwalithi nodumo lomkhiqizo; okwesibili, izici ezinjengokushintshashintsha kwamanani entengo yezinto ezingavuthiwe kanye nokukhuphuka kwezindleko zokukhiqiza nakho kungase kube nomthelela enzuzweni yemboni; ekugcineni, izinguquko zenqubomgomo kanye nezinguquko ezifunwayo zezimakethe Izinguquko zingase zilethe ukungaqiniseki ekuthuthukisweni kwemboni.
7. I-Future Outlook
Uma sibheka ikusasa, imboni yenkomishi ye-thermos izoqhubeka nokugcina ukukhula. Njengoba abathengi bephishekela impilo, ukuvikelwa kwemvelo kanye nempilo yekhwalithi, isidingo semikhiqizo yenkomishi ye-thermos sizoqhubeka nokukhula. Ngaso leso sikhathi, ngokuthuthuka kobuchwepheshe kanye nezinguquko emakethe, imboni yenkomishi ye-thermos izoqhubeka nokusungula futhi ithuthuke, yethula imikhiqizo eminingi ehlangabezana nezidingo zabathengi.
8. Umthelela wokuqanjwa kabusha kwezobuchwepheshe endaweni yokuncintisana namathuba okutshala imali
Ukuqamba okusha kwezobuchwepheshe kube nomthelela omkhulu endaweni yokuncintisana yemboni yenkomishi ye-thermos. Ukusetshenziswa kwezinto ezintsha, ukuhlanganiswa kobuchwepheshe obukhaliphile kanye nokuvuselelwa kwemiqondo yokuklama kulethe ubungqabavu obusha emakethe yenkomishi ye-thermos. Lezi zindlela ezintsha azithuthukisi ukusebenza komkhiqizo kanye nekhwalithi kuphela, kodwa futhi zihlangabezana nezidingo ezikhulayo ezihlukahlukene zabathengi, okuqhubekisela phambili ukukhuthaza ukwanda kwemakethe.
Kubatshalizimali, amathuba okutshalwa kwezimali alethwa ukuqanjwa kabusha kwezobuchwepheshe abonakala ngokuyinhloko kulezi zici ezilandelayo: okokuqala, ukugxila ezinkampanini ezinekhono le-R&D namandla okusungula, okungenzeka zizuze ukuthuthukiswa kwemikhiqizo kanye nokwanda kwezimakethe ngokusungula izinto ezintsha zobuchwepheshe; okwesibili, gxila ekuthuthukisweni kwezitayela ezintsha, ubuchwepheshe obukhaliphile neminye imikhakha. Intuthuko kanye nokusetshenziswa kwalobu buchwepheshe kungenzeka kulethe amaphuzu okukhula amasha embonini yenkomishi ye-thermos; ekugcineni, naka izinguquko ezidingweni zabathengi kanye nezintandokazi zemikhiqizo yenkomishi ye-thermos futhi ulungise ukutshalwa kwezimali ngendlela efike ngesikhathi amasu okubamba amathuba emakethe.
Ukufingqa, imboni yenkomishi ye-thermos inamathuba abanzi entuthuko kanye namathuba amaningi okutshala imali. Kodwa-ke, abatshalizimali nabo badinga ukucabangela ngokugcwele ubungozi obulethwa ukuncintisana kwemakethe, izinguquko zenqubomgomo nezinye izici lapho bengena kule makethe, futhi bakhe amasu okutshala izimali anengqondo kanye nezindlela zokulawula ubungozi. Ngokuhlaziya okujulile kanye nokubamba izitayela zezimakethe kanye nokuguquguquka kwemboni, abatshalizimali kulindeleke ukuthi bathole imbuyiselo enhle ekutshalweni kwezimali kule mboni.
Isikhathi sokuthumela: Jul-22-2024